Washington Supreme Court: Direct-to-Consumer Advertising Does Not Dilute Learned Intermediary Doctrine
June 10, 2022 at 10:47 AM EST
In a question brought to the Supreme Court of Washington, the court ruled state law did not recognize a direct-to-consumer advertising exception to the learned intermediary doctrine. “Rather, a drug manufacturer is protected under the learned intermediary doctrine even when they advertise directly to consumers, provided they give adequate warnings to the prescribing physician,... Read More
