Draft Guidance on Space-limited Promotion Makes No Allowance for Shortcuts on Risk Information
June 18, 2014 at 02:38 PM EST
Draft guidance from the FDA effectively negates the possibility of companies promoting prescription products online using restrictive formats. The guidance — “Internet/Social Media Platforms with Character Space Limitations: Presenting Risk and Benefit Information for Prescription Drugs and Medical Devices” — recommends that companies looking to promote prescription products v... Read More
